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articleThe WordCraft Blog

Playbooks for organic growth

SEO, content marketing, and publishing tactics for WordPress, Shopify, and BigCommerce.

EngineeringAutomationSEO

One Scheduler, Three Platforms: How We Drip-Publish Everywhere

WordPress, Shopify, and BigCommerce each handle scheduling differently. Here's how our storehouse scheduler publishes to all of them on a steady cadence.

June 12, 2026·4 min read
ShopifySEOE-commerce

Publish SEO Blogs to Your Shopify Store — No App Required

Shopify has a capable blog engine most merchants never use. Here's how to turn it into a steady organic-traffic channel without installing a single app.

June 10, 2026·5 min read
WordPressAutomationSEO

WordPress Blog Automation Without a Plugin

You can automate WordPress publishing using nothing but core features. Here's how Application Passwords and the REST API replace a pile of plugins.

June 5, 2026·6 min read
BigCommerceContent MarketingE-commerce

BigCommerce Content Marketing: A Practical Guide

BigCommerce merchants compete on product and price. Content is the lever most of them ignore — here's how to use it.

May 28, 2026·5 min read
DentalLocal SEOHealthcare

SEO Content for Dental Practices: Fill Your Schedule from Local Search

Patients search before they pick up the phone. Here's how dental practices turn local search into booked appointments with consistent blog content.

May 20, 2026·4 min read
Real EstateLocal SEO

Real Estate Blogging: How Agents Win Hyper-Local Keywords

Buyers don't search 'homes for sale' — they search your neighborhood. Here's how agents dominate hyper-local keywords with content.

May 12, 2026·4 min read
SaaSContent MarketingB2B

SaaS Content Marketing: Turn Blog Posts into Trial Signups

In a crowded B2B market, content is how SaaS companies get found and convert. Here's the playbook for blog-driven trials.

May 4, 2026·5 min read
HealthcareSEOE-E-A-T

Healthcare Content That Builds Trust (and Ranks)

Health content has a higher bar — for accuracy and for Google. Here's how to publish content that earns trust and rankings.

April 26, 2026·4 min read
PricingCompany

Why We Switched to Flat $19 / $40 / $99 Pricing

We retired the word-count price matrix. Here's the thinking behind simple, flat plans — and why it's better for you.

April 9, 2026·3 min read